Brainstorming

Law of the Brainstorm

  • Two techniques
    • Rounds –- go around in turn, one item per turn until everyone passes
    • Popcorn –- Anyone calls out ideas, no order
  • Guidelines
    • Start with “think time”
    • Freewheel – don’t hold back
    • NO CRITICISM
    • Hitchhike – build on ideas
    • The more ideas, the better
    • Post ideas